Sports PR Podcast With PAC-12's Justin Karp & Candice Coots on Social Content Strategy

This podcast was originally posted on Sports PR Podcast.

Host Chris Yandle sat down with the Pac-12 Network's social director Justin Karp and video director Candice Coots to learn more about the Pac-12 Network's focus on "joy" and "exuberance" in their social content strategy.

Justin and Candice, along with PAC-12 digital director Sam Silverstein, were part of a featured panel at the 2016 Sports PR Summit Social Media Workshop at Twitter HQ in San Francisco earlier this month.

Follow Justin (@jskarp), Candice (@candicecoots) and Sam (@samsdealon Twitter.